How a Maryland woman designed Donna Kelce’s viral Super Bowl outfit

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As Donna Kelce sported a black-and-red denim jacket and light-up high-top sneakers throughout an interview earlier than the Tremendous Bowl on Sunday, Monica Blakely cried at her Maryland dwelling.

Fewer than two weeks in the past, Blakely had messaged Kelce on social media, providing to create a jacket that may symbolize her fandom for her sons, enjoying on opposing groups in Sunday’s recreation. Jason is a middle for the Philadelphia Eagles, and his youthful brother, Travis, is a decent finish for the Kansas Metropolis Chiefs.

To Blakely’s shock, Kelce responded inside minutes. 4 days later, Blakely despatched a jacket and sneakers containing a fair mixture of Chiefs and Eagles colours to Kelce, who flaunted the outfit all week in Glendale, Ariz., and on State Farm Stadium’s subject.

“To see my stuff on these networks, it’s overwhelming. It’s wonderful. It’s unbelievable,” Blakely, 36, instructed The Washington Submit. “I can’t discover the phrases to really describe the sensation as a result of there’s simply so many emotions combined collectively.”

After having her daughter, Ezra, in January 2013, Blakely was in search of work with a versatile schedule. As a baby, Blakely had liked arts and crafts tasks, so she began a clothes and residential decor enterprise in December 2013 known as Passion for Ezra.

Blakely rapidly integrated her lifelong ardour for the Nationwide Soccer League into her designs. From these early days, then within the basement of her mother and father’ Olney, Md., dwelling, Blakely designed wreaths that includes NFL groups’ colours and logos. Blakely, a Washington Commanders fan, organized her schedule round NFL video games and its draft. Over the following nine-plus years, her enterprise grew by word-of-mouth suggestions, and Blakely opened places of work in Olney and Columbia, Md.

After watching the Chiefs and Eagles qualify for the Tremendous Bowl on Jan. 29, Blakely examine Kelce’s expertise elevating her NFL-bound sons. Blakely, who mentioned she’d do something to assist Ezra obtain her aim of turning into an actress, associated to Kelce’s affection for her kids.

“She’s the final word mother aim,” Blakely mentioned. “She’s doing every part a mother who completely loves her youngsters would do. Once I noticed that keenness behind it and that dedication to her youngsters, I used to be like, ‘I received to make this for her.’”

From her Columbia dwelling on Jan. 31, Blakely mentioned she messaged Kelce on 5 social media platforms with a proposal: “I’d like to make you one thing. I believe I’ve an thought of what could be excellent.”

Blakely didn’t anticipate a response, however when Kelce agreed minutes later, Blakely went to work. She needed the jacket to be symmetrical to mirror Kelce’s equal love for her sons. She reduce one crimson and one black denim jacket in half and sewed them collectively.

She sketched and painted logos for each groups and the sons’ numbers — 62 for Jason and 87 for Travis. On the again of the jacket, Blakely sewed the letters “KELCE” throughout the highest, with the colours cut up in the midst of the “L.” The “EAGLES” and “CHIEFS” names on the sleeves face one another to symbolize the groups’ Tremendous Bowl showdown.

Blakely additionally made two pairs of sneakers for Kelce, who wore the high-top sneakers on Sunday. The left shoe is grey and black, and options an Eagles emblem on the tongue and “62” on the toe field. The proper shoe is crimson and gold, with a Chiefs emblem on the tongue and “87” on the toe field.

Kelce instructed Blakely she didn’t like glitter, however Blakely discovered one other method for the footwear to shine. She inserted lights into the outsoles that flash on every step. The left shoe shows inexperienced lights; the best showcases crimson lights. All instructed, Blakely mentioned she labored on the outfit for about 30 hours.

Blakely mentioned she despatched the objects to Kelce’s agent on Feb. 4. She apprehensive Kelce wouldn’t like or put on them, however inside a day, Kelce acquired the bundle and expressed her appreciation, Blakely mentioned. Kelce showcased the jacket on ESPN on Tuesday and mentioned it in interviews final week with GQ and Today.

A photo of Kelce wearing the attire earlier than Sunday’s recreation went viral on Twitter, and she or he donned it whereas giving on-field interviews earlier than the sport. Blakely was so grateful to Kelce that she and her husband, Taylor, matched their Tremendous Bowl alliances with Kelce’s. Blakely supported the Chiefs; Taylor rooted for the Eagles.

Over time, Blakely has felt fulfilled by her prospects’ reactions to their new garments and by alternatives to donate masks firstly of the coronavirus pandemic. However Kelce’s outfit gathering worldwide consideration gave Blakely much more validation. Blakely hopes the publicity will result in extra alternatives to design garments for NFL gamers and their households, which she mentioned is her dream job.

“It’s 10 years of onerous work,” Blakely mentioned. “… I began in my mother and father’ basement, and now I’ve stuff within the Tremendous Bowl.”

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